The Spring '24 Campaign, 'GIRL ABOUT TOWN,' presents a confident and empowered woman, dressed for any occasion, day or night. Part one of the collection features glamorous evening wear, photographed in front of an elegant, white Art Deco-style building. By blending classic charm with contemporary style, we could achieve a sense of refined elegance and luxury. The second part of the collection highlights everyday wear, shot outside a retro laundromat and a water fountain, evoking a more effortless and laid-back style for our everyday girl.

Client: By Johnny
Photographer: Johnny Schembri
Model: Wilma J (Bella Management)
Potts Point, Sydney

Services: Art Direction, Concept Creation, Casting, Pre and Post Production, Image Retouching

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BY JOHNNY - CONCEPT STORE

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BY JOHNNY - MENS AUTUMN '24 CAMPAIGN